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Seeking Representation?

Manufacturers of industrial and military-grade electronics need a sales team who understands customer problems and can answer with the right solutions. That’s what we do at Sierra Sales. Besides providing professional sales for manufacturers we represent, we are a resource to our customers who come to us for cost-effective answers to their hardware challenges.

With relationships in regional defense, telecommunications and heavy industrial companies, we guarantee your products will be presented to key design engineers, program managers and supply chain.

Strong customer relationships, superior customer support and quality solutions are why Sierra Sales is a leading manufacturers’ representative in the Rocky Mountains.

Why choose Sierra Sales?


Our sales engineers are engineers. We bring that expertise to sales. We know specifications, requirements, standards, procedures and our technology. Our understanding helps fit your products into projects leading to key design wins.

Each sales engineer has a minimum 20 years sales experience. See our biographies page to learn more about our team.

Focus & Mind Share

We know industrial computing, networking and packaging. That’s what we sell. Sierra Sales partners with a limited number of manufacturers allowing our sales engineers time to promote and sell your product line. Carrying a broad selection of complementary products guarantees you’ll benefit from leads and activities of other manufacturers.

Motivation & Commitment

We are compensated entirely on commission. Our sales engineers are motivated by uncapped commission generated from sales in their assigned territory. Because each sales engineer is a significant Sierra Sales shareholder, we’re here for the long term.

Sales & Marketing Management

Our strength is in the relationships we hold. That endeavor is backed by support and accounting personnel. Their help maximizes our time with customers.

We work with standard Customer Relationship Management (CRM) platforms like ACT! and We maintain up-to-date forecasts and detailed contact notes. This information is available to our manufacturers and partners.

In addition, we support product demonstrations, local trade shows and e-mail campaigns.


Are you a manufacturer seeking representation? If you’re interested in increasing sales and presence in the Rocky Mountain states, contact us!

Contact us to see how you can increase your sales and presence in the Rocky Mountain states.